Blogging has been popular on the internet for several years
now
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tools one can use in your effective marketing strategies. It is estimated that
every second of every day, someone starts a new blog. The big challenge for most
individuals and companies is, they go into this aspect of marketing with little,
to no knowledge, of the basic fundamentals on how to use this form of marketing
to become a successful venture.
If you're not familiar with what blogging
is all
about
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optimization and managing a blog correctly, then you need to secure the services
of a professional SEO organization. By securing the services of a reputable SEO
group, you can save a lot of time and money in your implementation of this
process into your present marketing strategies. Gaining the knowledge, and
leveraging the
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Top Positions on Google, Yahoo and Bing, much quicker than trying to learn
strictly by trial and error.
For those who don't know what blogging is
all about, I think we need to address the question of exactly what a blog is and
its functions. A blog is actually a website that allows an individual, business
or webmaster to
create
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business opportunity or information you wish to share online. There is little to
no expertise to set up a blog, and post your information of interest you want to
share with the masses on the internet.
An excellent comparison between a
website and a blog would be as follows. Many times a website is designed, built
and posted, one time only and the average person expects the site to immediately
be visible for all to see online. If your site is not frequently updated with
new information, you will probably never see any movement on your page rankings
with the search engines. The search engines likes blogs because you are posting
to your blog with new content on a frequent basis. The more new relevant content
you can put in a blog the quicker your blog will move up in page
rankings.
If you would do a Google search for blogging
systems
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blogging formats that you can participate in. Some of these blogs are free, and
many of them you will find charges from maybe a dollar or so to post, to some
outlandish fees to other companies, claiming to be the biggest and best on the
market. There are a couple of ways you can get involved in this process. You can
host a blog on your own website or you may choose to host your blog with a
blogging system provider.
Some of the most popular systems are Blogger,
WordPress
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that you can incorporate in your blog which may appeal to you. One important
factor here should be considered and that is don't put a lot of junk add-ons on
your blog and distract from what your real purpose is for having the blog in the
first place. Setting up an adequate blog can be done in a matter of a few
minutes, even if you're a novice in this type of process.
There's over 70
million blogs online today and statistics show that over 30% of users are
involved in some way with blogging. By reviewing these numbers, it's easy to
understand why blogging is becoming an important element for promoting your
business opportunity. If you're not going to blog on your website blog, then
don't set it up as a part of your website. With no activity in your blog, the
search engines will probably penalize you and reduce your page rankings. The
search engines love new
content
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new relevant content is added and how frequently you update your site. If done
correctly, blogging can be a tremendous boost to your overall online
success.
If you don't consistently update your blog and website your site
will become stagnant to the user and the search engines and they, will quit
coming back to view your site. No traffic coming to your web site will equal, no
sales
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reader can quickly see if there is new content being added because, the blogs
are displayed chronologically , so the newest post will always appear at the
top. How frequently you post is totally up to you. It's good to write everyday
if at all possible, however, if your schedule is fractured every
day
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Whichever schedule you choose, make sure you do it consistently. You will soon
build a following of loyal users that may become your next best
customer.
If all of this information is a little overwhelming to you, not
a problem. The eBiz Solutions Team is standing by to assist you in your online
blogging experience. Call today, for your free 30 minute, "no obligation"
consultation.
"Let's Build Your Business Together"
Larry L
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